In the digital world’s vast and rapidly evolving waters, Olivia Lee navigates her ship with prowess and passion. As a web3 strategist based in Hong Kong, digital fashion head at AllStarsWomen, and co-founder of Livvium, a web3 and Metaverse consultancy, she employs a sharp and innovative approach toward the convergence of fashion, technology, and the Metaverse. The ever-adventurous Olivia charts her journey with an arsenal of unique skills and experiences, her compass always pointing towards the future — a realm where technology, business, and fashion intersect.
Steering The Digital Ship
When asked about her current endeavors, Olivia reveals her robust role at the helm of AllStarsWomen’s digital fashion ecosystem. She says: “I am steering the initiation of AllStarsWomen’s digital fashion vertical and ecosystem. This venture includes developing events and educational resources to foster inclusivity among our community members. We aim to serve as a knowledge platform and launchpad for fashion industry professionals navigating this new digital space.”
As a strategist, she develops sustainable ecosystems based on DAO strategy, economy design, and tokenomics. Furthermore, her work at Livvium lets her connect digital-native and traditional fashion brands with innovative business models, cleverly leveraging web3 technologies.
Drawing Treasure Maps
Tracing her career path, Olivia offers an insightful perspective. Instead of seeing her diverse experiences as an anomaly, she describes them as an enriching journey that prepared her for her current roles in economy design. Her skills are not confined to a single sector, enabling her to innovate and design comprehensive strategies across industries.
“The task of building intricate frameworks can be complex, but I liken it to drawing a treasure map that others can follow on their voyage of discovery,” she explains. The metaphor speaks volumes about her dedication to leading others through the evolving landscape of technology and fashion.
Olivia’s expertise in economy design truly shines as she explores the exciting realm of the Metaverse. Inspired by the evolution of the internet and the potential of shopping in a 3D environment, she ventures into the digital sphere, investing in crypto, NFTs, and more. “It dawned on me that the Metaverse is the evolution of the internet, which led me to further explore this realm by buying crypto, investing in NFTs, and more,” Olivia shares.
Empowering Through Emerging Tech
For Olivia, emerging technology is a catalyst for positive change. As a web3 strategist, she uses blockchain and AI to revolutionize supply chains and processes, prioritizing transparency and ethical sourcing. By integrating innovative business models and user economy journeys with web3 technologies, she helps fashion brands mint unique designs into NFTs and fosters meaningful customer relationships.
“In essence, I aim to illuminate the potential of emerging technologies for my clients, integrating them meaningfully into their business models. My goal is to build dynamic, satisfying businesses in the digital sphere, bringing my clients’ unique visions to life in the Metaverse.”
The Cornerstone of Human Evolution
“Technology is the cornerstone of human evolution, shaping how we interact, connect, and ultimately perceive the world around us,” Olivia shares. “Over time, technology has revolutionized communication and dramatically transformed our lifestyle.”
She has a point. The impact of smartphones, cloud computing, and AI has been monumental, completely reshaping the fabric of our society over the previous two decades. Olivia imagines a future where “information is instantaneously accessible, unconfined by borders or language barriers.” That’s the beauty of technology. But this power of technology is not without its responsibilities. “We need to harness this potential for the greater good,” Olivia asserts, emphasizing technology’s role in addressing global issues. It’s an encouraging perspective.
Mapping the Future
“The beauty of emerging tech is that it’s like a constellation of bright nodes, each contributing to the larger innovation ecosystem at both micro and macro levels,” Olivia muses. Olivia has been instrumental in designing this constellation.
“I’m like a cartographer, mapping out the ecosystem, sketching the frameworks, and plotting the processes,” she explains. By anticipating future innovations and integrating them into existing models, Olivia develops blueprints for engineers and builders to bring our digital future to life.
Just like an architect’s sketch, Olivia’s work serves as a guide for future digital builds. And she absolutely loves it. She says: “It’s a fun, challenging gig, and I wouldn’t have it any other way!”
The Rise of the Metaverse
In the future, Olivia envisions a shift towards more collaborative efforts to optimize user experience (UX) and bridge service and product gaps. This means moving away from the traditional model where firms focus solely on individual development and towards an approach that promotes mass adoption.
One area that will witness significant evolution is the Metaverse, where Olivia anticipates a proliferation of new platforms. However, this multiplication of platforms might lead to user dispersion and confusion, causing a shift where many platforms transition to service providers. Brands may build native Metaverses, much like having their own website, and establish a presence across multiple platforms to reach diverse audiences. This evolution of the Metaverse landscape is a trend she looks forward to guiding brands through.
Her goal is to create synergy and elevate brand storytelling and engagement to a new level for end-users. “The legacy I wish to create is one of innovation, connection, and the transformation of how we perceive and interact with the digital world,” Olivia declares.
Advice for Women in Tech
When asked about the advice she would give other women carving their paths, Olivia offers: “There is no better time than the present to start laying the groundwork for your future.”
In a world that often waits for the “perfect” moment, Olivia advises against such caution. “Waiting for the perfect moment often leads to missed opportunities,” she warns. Instead, she advocates for immediate action: “If there’s a skill you want to acquire, start learning it now.”
For Olivia, the most critical issue women face today is the enduring stereotype that women cannot lead web3 technology firms or hold influential roles in the industry. A lack of financial support further exacerbates the struggle, and stalls such initiatives.
To counter these obstacles, Olivia calls for more support from government and corporate organizations. “By providing the requisite financial assistance and advocacy, we can collectively foster a more egalitarian and inclusive industry,” she asserts.
Through her words and actions, Olivia sends a strong message to the world — while visionaries may set the course for the future, it is the architects who turn these visions into reality. And in this bright future, women like Olivia are leading the way.
